When a user setup their website and publish content regularly and have some traffic on their website then he need to monetize their content with an ad network that is fulfill the need of a user.
The Adsterra and Google AdSense are most popular ad networks at this time but have some major differences between Adsterra ad network and Google AdSense. Nowadays blogger can choose ad network which is depend on the need of a user and website owner. Here are some points that we consider
Adsterra:
Website Approval:
When a user sign up successfully on Adsterra then provide their website URL in the website menu, Adsterra review user website and this process take up to 5 to 10 minutes. Adsterra provide instant approval for website.
Ads Format:
Adsterra allow user to choose various ads format such as pop under ads, Sidebar ads, header & footer ads and also provide a feature of direct link. User can share direct link on social media and use in their blog to monetize their traffic.
High Cpm:
Adsterra provide high cpm ads to the user that is work on Adsterra but it’s depending on the niche of a website, Source of traffic etc. If a user will get website traffic from top tier 1 countries (United States, Canada, Australia, France, Germany) they will get higher cpm on their website.
Google AdSense:
Website Approval:
Google AdSense is one of the best & trusted ad networks for content publisher and blogger’s but it has some policies and restriction to approve website of user. If a user will comply all of those policies which is implement by Google then it will take approval easily.
Ad Quality:
Google AdSense show content relevant and high quality ads on a user website. When a visitor come to the website that is monetize with Google AdSense, user will see relevant ads according their search history because Google AdSense work on the basis of user experience and machine learning data.
AdSense Reporting Tools:
Google AdSense Provide user friendly dashboard that is easy to understand and highly optimized reporting tools that is provide statistics of a website and analytics and also provide income report by geographical data.
Conclusion:
These both ad networks are best but it has been depending on the need of a user that why he want to choose Adsterra or Google AdSense but these ad networks has different criteria. If a user want to monetize their website with Google AdSense then follow all of the policies that is required for Google AdSense but Adsterra has no restriction for website approval.
